Your privacy matters to us. This Privacy Policy explains what personal data 777cx1 collects, why we collect it, how it is used and stored, and what rights you hold in relation to your information. Please read this document carefully before using the Services.
We collect only the personal data necessary to operate your account, process transactions, comply with KYC requirements and deliver the Services — nothing more.
All data is stored with encryption at rest and in transit. Access to personal data is restricted to authorised personnel only and governed by strict internal access-control policies.
We do not sell your personal data to third parties for marketing purposes. Data is shared only with service providers who are contractually bound to protect it and only to the extent necessary.
You have the right to access, correct, delete and export your personal data. You may also withdraw consent or object to certain processing activities by contacting the support team.
777cx1 uses essential and analytical cookies to maintain session state and improve platform performance. No third-party advertising trackers are embedded within the platform interface.
We may send you transactional and account-related communications by email. Promotional communications are only sent with your consent and can be opted out of at any time.
This Privacy Policy ("Policy") describes how 777cx1 ("777cx1", "Platform", "we", "us", "our") collects, uses, stores, discloses and protects the personal data of individuals ("User", "you", "your") who access or use the 777cx1 website, mobile platform, casino services, sports betting markets and all associated features (collectively, the "Services").
By accessing the Services, registering an account or otherwise interacting with the 777cx1 platform, you acknowledge that you have read and understood this Policy and consent to the processing of your personal data as described herein. If you do not agree with the terms of this Policy, you must discontinue use of the Services.
777cx1 is operated by a licensed gaming entity. This Policy is issued in compliance with applicable data protection obligations under the operator's licensing jurisdiction. For Pakistani users, it is noted that Pakistan's data protection landscape is evolving; this Policy reflects international best-practice standards. 777cx1 does not represent that this Policy satisfies any specific Pakistani statutory obligation, and this document does not constitute legal advice.
This Policy applies solely to personal data processed through the 777cx1 platform. It does not apply to third-party websites or services linked from the platform. Users are encouraged to review the privacy policies of any third-party services they access independently.
The following definitions apply throughout this Policy:
777cx1 collects the categories of personal data set out in the table below. We collect only information that is reasonably necessary for the stated purpose.
| Category | Examples | Purpose |
|---|---|---|
| Identity Data | Full name, date of birth, CNIC or passport number, nationality | Account registration, KYC verification, age verification |
| Contact Data | Email address, phone number, residential address (city, country) | Account communications, verification, support |
| Financial Data | Deposit/withdrawal history, transaction amounts in PKR, payment method references (e.g., wallet type) | Payment processing, fraud prevention, AML compliance |
| Technical Data | IP address, device type, browser, operating system, session timestamps | Security monitoring, fraud detection, platform optimisation |
| Usage Data | Pages visited, games played, bets placed, session duration, features accessed | Service improvement, responsible gambling monitoring |
| Communications Data | Support chat transcripts, email correspondence, complaint records | Customer support, dispute resolution, regulatory compliance |
| Verification Documents | Copies of CNIC, passport, proof-of-address documents, payment method proof | KYC compliance, AML obligations |
Copies of identity documents (such as your Pakistani CNIC or passport) constitute sensitive personal data. These are collected solely for KYC verification purposes, stored securely with restricted access and retained only for as long as required by applicable AML regulations and the operator's licensing obligations.
The majority of the personal data we hold is provided directly by you during registration, account verification, deposit or withdrawal processes, contact form submissions, live chat conversations, and when you respond to promotional communications.
When you access the 777cx1 platform, we automatically collect technical and usage data through server logs, session cookies, and analytics tools. This includes your IP address, device identifiers, browser type and version, pages visited and actions taken within the platform. This collection is necessary for security monitoring and platform performance.
We may receive data about you from third-party identity verification providers engaged for KYC compliance, payment processors who confirm transaction status, and fraud-prevention services. Any such third-party data sharing is governed by binding data-processing agreements.
777cx1 processes your personal data for the following purposes:
777cx1 processes personal data on one or more of the following legal bases:
We share personal data with trusted third-party service providers who process data on our behalf under binding data-processing agreements. These include KYC and identity verification providers, payment processing infrastructure providers, cloud hosting and data storage providers, fraud detection and AML screening services, and customer support platform providers. All such processors are contractually required to protect your data and may only process it for the specified purpose.
777cx1 may disclose personal data to regulatory bodies, law enforcement agencies or courts where required by applicable law, a valid legal order or where disclosure is necessary to protect the rights, property or safety of the platform, its users or the public.
In the event of a merger, acquisition, asset sale or restructuring of the operator, personal data held by 777cx1 may be transferred to the relevant successor entity. Users will be notified of any such transfer where required by applicable law.
777cx1 does not sell, rent or trade your personal data to third parties for their own marketing or commercial purposes. Data is shared only as described in this Section 7 and only to the minimum extent necessary.
Your personal data is never sold to advertising networks, data brokers or third-party marketing companies. The only promotional communications you receive from 777cx1 are those for which you have given explicit consent.
777cx1 retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable legal or regulatory obligations. The following general retention guidelines apply:
Upon expiry of the applicable retention period, personal data will be securely deleted or anonymised in accordance with 777cx1's data disposal procedures.
777cx1 implements appropriate technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction or alteration. These measures include:
Despite these measures, no data transmission or storage system can be guaranteed to be 100% secure. You are responsible for protecting your own account credentials. Do not share your password with any third party. 777cx1 will never ask for your password via email, live chat or any other channel.
In the event of a personal data breach that poses a risk to your rights and freedoms, 777cx1 will notify you and the relevant supervisory authority in accordance with applicable data breach notification obligations.
Cookies are small text files placed on your device when you visit a website. They allow the platform to recognise your device across page requests, maintain your session state and remember your preferences. Similar technologies include web beacons, pixel tags and local storage.
You may configure your browser to refuse or delete cookies. Please note that disabling essential cookies will impair platform functionality and may prevent you from logging in or completing transactions. Instructions for managing cookies are available in your browser's help documentation.
777cx1 does not embed third-party advertising or cross-site tracking cookies within the platform. Analytical cookies are used solely to improve 777cx1's own platform and are not shared with advertising networks.
Subject to applicable law and any overriding legal obligations, you have the following rights in relation to your personal data held by 777cx1:
Request a copy of the personal data 777cx1 holds about you and information about how it is being processed.
Request correction of inaccurate or incomplete personal data held about you.
Request deletion of your personal data where it is no longer necessary for the purpose for which it was collected, subject to legal retention obligations.
Request that processing of your personal data be restricted in certain circumstances, for example while the accuracy of data is being verified.
Request a copy of personal data you have provided to 777cx1 in a structured, machine-readable format where technically feasible.
Object to processing of your personal data where it is based on legitimate interests. You may also withdraw consent for marketing communications at any time.
To exercise any of the above rights, contact the 777cx1 support team via the Help Center or Live Chat. We will respond to verified requests within a reasonable timeframe in accordance with applicable requirements. We may need to verify your identity before processing a rights request.
Please note that certain rights may be limited where overriding legal obligations apply — for example, AML regulations may require retention of KYC documentation beyond your right to erasure.
The 777cx1 platform and Services are strictly intended for adults aged 18 years or older — or the higher minimum age required by the operator's licensing jurisdiction. 777cx1 does not knowingly collect personal data from individuals under the applicable minimum age.
If we become aware that personal data has been collected from a minor, we will take prompt steps to delete that data and close the associated account. If you believe that a minor has provided personal data to 777cx1, please contact the support team immediately via the Help Center or Live Chat.
777cx1 is strictly for adults aged 18+ — or the higher minimum required by the operator/license jurisdiction. Local laws including Pakistan's Prevention of Gambling Act, 1977 may impose additional restrictions. This clause does not constitute legal advice.
777cx1 is operated from a jurisdiction outside Pakistan. As a result, your personal data may be transferred to and stored in countries outside Pakistan. Where such transfers occur, 777cx1 takes appropriate steps to ensure that your data is protected to a standard equivalent to that described in this Policy.
Transfers to third-party service providers located outside the operator's primary jurisdiction are governed by data-processing agreements that incorporate appropriate contractual safeguards, such as standard contractual clauses or equivalent mechanisms recognised by the operator's licensing authority.
Pakistani users are advised that Pakistan's data protection framework continues to develop. 777cx1 cannot represent that this Policy fully satisfies all current or future Pakistani statutory requirements. Users participate in the Services on the understanding that their data may be processed internationally.
777cx1 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, applicable law, or the operator's licensing obligations. The "Last Updated" date at the top of this page will be revised whenever material changes are made.
Where changes are material, we will notify registered users via the email address associated with their Account and/or through a prominent notice on the platform prior to the changes taking effect. Your continued use of the Services following the notification of changes constitutes your acceptance of the revised Policy.
If you do not agree with the revised Policy, you must discontinue use of the Services and may request account closure as described in the Terms & Conditions.
If you have any questions, concerns or requests regarding this Privacy Policy or the processing of your personal data by 777cx1, please contact us through the following channels:
When submitting a data rights request, please state clearly which right you wish to exercise, include sufficient information to allow us to verify your identity, and specify the data or processing activity to which your request relates. We aim to acknowledge all requests promptly and to respond in full within a reasonable period.
This Privacy Policy should be read together with our Terms & Conditions, which govern your use of the Services, and our Responsible Gambling Policy, which describes the tools available to help you manage your gambling activity safely.
Understanding our Privacy Policy helps you make informed decisions about using the 777cx1 platform. Explore the rest of our site — including responsible gambling tools and transparent terms — or return to the homepage. Adults 18+ only. Local laws may restrict gambling.
18+ only — or the higher minimum required by the operator/license jurisdiction. Gambling involves financial risk. Local laws may restrict gambling.